馃捈 Real-World Impact

Work & Innovation

13 years of experience from web design to enterprise architecture鈥攃ombined with cutting-edge technical innovations that push the boundaries of what's possible in eCommerce.

Corporate Experience

Photon

Technical Lead

Feb 2025 - Present 路 Full-time

Leading Shopify Plus implementations and frontend architecture for enterprise clients. Driving technical excellence across multiple high-impact eCommerce projects with focus on performance, scalability, and modern development practices.

Key Contributions

  • Architecting headless commerce solutions using Next.js and Shopify Storefront API
  • Establishing frontend development standards and best practices across teams
  • Leading technical discovery and solution design for complex eCommerce requirements
  • Mentoring developers in advanced React patterns, GraphQL, and performance optimization
Shopify Plus React Next.js TypeScript GraphQL Tailwind CSS Node.js AWS

Perficient

Technical Architect

May 2023 - Jun 2024 路 1 yr 2 mos 路 Chennai, Remote

Architected enterprise-scale Shopify solutions for Fortune 500 clients. Led technical design decisions, established architecture patterns, and drove adoption of headless commerce strategies.

Key Contributions

  • Designed scalable Shopify Plus architectures for multi-brand enterprise clients
  • Led migration from monolithic to headless architecture improving performance by 60%
  • Established reusable architecture patterns reducing project delivery time by 40%
  • Conducted technical workshops and knowledge transfer sessions for development teams
Shopify React Next.js GraphQL TypeScript Redis CloudFlare

Deloitte

Senior Consultant

Oct 2021 - May 2023 路 1 yr 8 mos 路 Hyderabad

Delivered high-impact Shopify implementations for enterprise clients. Specialized in frontend development, performance optimization, and creating scalable eCommerce solutions.

Key Contributions

  • Built custom Shopify Plus storefronts with focus on Core Web Vitals and SEO
  • Implemented advanced frontend patterns for complex product catalogs and checkout flows
  • Optimized page load performance achieving 90+ Lighthouse scores consistently
  • Collaborated with cross-functional teams to deliver end-to-end commerce solutions
Shopify JavaScript Liquid React HTML/CSS

NetscoreTechnologies

Sr Technical Consultant

Jun 2020 - Oct 2021 路 1 yr 5 mos

Provided technical consulting for eCommerce projects with emphasis on frontend development and user experience design.

Shopify JavaScript HTML/CSS

Freelance Shopify Expert

Independent Consultant

Mar 2019 - May 2020 路 1 yr 3 mos 路 Hyderabad, Remote

Operated as independent Shopify consultant, delivering custom eCommerce solutions for startups and small businesses.

Shopify Liquid JavaScript

Palred Technologies Limited

Sr. UI Developer/Designer

Sep 2016 - Feb 2019 路 2 yrs 6 mos 路 Hyderabad

Led UI development and design initiatives for web applications and eCommerce platforms.

JavaScript HTML/CSS jQuery

Motivity Labs

Lead Web Designer

May 2013 - Sep 2016 路 3 yrs 5 mos 路 Hyderabad

Started professional journey as web designer, creating engaging digital experiences. Developed expertise in web interface design and WordPress development.

Web Design WordPress HTML/CSS

Featured Work

Delivering scalable solutions for enterprise clients through technical expertise and innovative thinking

Architecture Innovation

Headless Commerce Architecture Pattern

Developed a scalable, reusable architecture pattern for headless Shopify implementations that balances performance, SEO, and developer experience.

Innovation

Created a hybrid SSR/CSR approach that achieves <1s page loads while maintaining full SEO compatibility. The pattern leverages incremental static regeneration for product pages and strategic client-side hydration for interactive elements.

Technical Expertise Applied

  • Server-side rendering optimization
  • Strategic caching layers (CDN, Redis, Browser)
  • GraphQL query optimization and batching
  • Progressive enhancement patterns

Business Impact

Adopted across 20+ enterprise projects, reducing implementation time by 50% while improving Core Web Vitals scores by an average of 40%.

Backend Innovation

Real-Time Inventory Sync System

Engineered a distributed inventory management system synchronizing stock across multiple Shopify stores, warehouses, and POS systems in real-time.

Innovation

Built event-driven architecture using message queues and eventual consistency patterns to handle 10k+ inventory updates per minute without race conditions or data loss.

Technical Expertise Applied

  • Event-driven microservices architecture
  • Distributed systems and eventual consistency
  • Message queue optimization (RabbitMQ)
  • Conflict resolution algorithms

Business Impact

Eliminated overselling incidents (previously 2-3% of orders) and reduced inventory sync latency from 15 minutes to <2 seconds.